Everyday Victim Blaming

challenging institutional disbelief around domestic & sexual violence and abuse

Child Eyes UK: Some More Concerns

Last night, I submitted a piece detailing my concerns about the campaign group Child Eyes UK and their use of the tag #rapemags because I felt it was a sensationalising way of raising awareness of their campaign victory. The campaign itself is important: the removal of lads mags which objectify women and women's magazines, like Take a Break and Pick Me Up, which sensationalise male violence against women; ironically what Child Eyes UK have done themselves with the tag #rapemags. The campaign has succeeded in having women's magazines which sensationalise rape placed in the same category as lads mags by the British Retail Consortium.

This should be a victory but as I delved further into the campaign, my concerns grew. The website quotes Rape Crisis's concerns about these types of women's magazines, yet they do not seem to have contacted Rape Crisis about how to run a campaign criticising the sensationalising of rape without triggering survivors. When running campaigns to protect children from sexual violence, you need to read all the literature but you also need to access expert advice from organisations like Rape Crisis to ensure that your campaign meets current guidelines of best practise.

In this case, Child Eyes UK have failed to contextualise their campaign within feminist critiques of male violence and the patriarchy. Whilst they have convinced the British Retail Consortium to issue best practise guidelines on where to place this specific section of women's magazines, they have failed to address the actual issues involved, which includes the relationship with pornography, male violence against women and, unfortunately, there is a level of classism which permeates the entire campaign.

I have reproduced the full PDF press release below but these are a few of the issues I have with the language of the press release and its implications for understanding male violence against women and children as well as the classist discourse it reinforces.

1. Removal of the magazines from where children can see them is not about "offence" to parents. It is about preventing children from viewing material which can cause them the distress or trauma. It is traumatising to children to view material which is sexually degrading to them or which sensationalises acts of sexual violence.

2. Children, especially girls, are also victims of sexual violence. A campaign which does not acknowledge that reality whilst claiming to be "protecting" children is making a distinction between children who are important and children who are not. It is not unreasonable to suggest that the children who are deemed important belong to middle class parents because of the myth that men who sexually abuse children are "low class" because middle class men are never deemed capable of child sexual abuse.

3. The guidelines, which aren't enforceable, suggest that moving the magazines is only to decrease customer complaints. The British Retail Consortium has clearly failed to understand the concerns raised by Child Eyes UK.

4. The link between pornography is not made clear enough on the website. Do these women's magazines, which sensationalise rape, constitute pornography?

5. The perpetrators are not named in the campaign: it may be about women's magazines but the stories objected to are about male violence. We need to make it clear that that is what we are discussing.

6. We also need to be careful how we write about these magazines. I do not like them, however, for many women Take a Break and others can represent the first time they've had the space to discuss their own experiences of sexual violence. We need to create more spaces where women can write their experiences without being subjected to victim-blaming and claims of lying. For some women, these magazines may be part of their healing process. Suggesting that they are only for "low class" women, a theme which runs through the website, is intensely unkind.




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3 thoughts on “Child Eyes UK: Some More Concerns

  • Thank you for raising these issues. I am co-founder at Child Eyes and I am working class. I believe all people are equally important. Could you explain more about how my campaign is classist. I didn’t realise that we had ever made references to class apart from in my blog http://www.childeyes.org/blog/page/4/
    It would be great to discuss your concerns further over the phone, if you could email. It seems we want the same outcomes therefore it would be better to explain to each other properly what our concerns are.

    • Admin says:

      Hi Kirstey

      We have asked the woman who wrote the piece to respond to you via the comments.

      EVB made our position clear on twitter last night – and as you will note from the @ChildEyesUK timeline, we were dismissed & ignored – along with being repeatedly triggered after the tweeter insisted on including the # (that we had already explained was triggering) in her tweets to us. This compromised our safety and so we would not think it safe to continue a discussion if this is going to happen.

  • Appreciate your honesty. We did seek advice from other professionals and survivors. We never intended to cause any triggers on the contrary, our intention has always been to remove the triggers that exist every day in every single newsagents and grocery store in the UK. We are well on our way to achieving this. The #tag was originally intended to re-brand the magazines so that people began to think of them as such rather than seeing the stories as lifestyle. I have hundreds of pictures of the mags on display which has often triggered me and some of our team. We spent a long time collating evidence to prove that sexual crimes were being sensationalised and used as titillation. It has been a long hard emotional slog to fight the power of huge profit making companies on this issue. If we did nothing, nothing would change. I hope you can see that we share very similar aims and I hope we can all build better for the next generation.