Celebrity Big Brother: Sexual assault is not an “explosive drama”
We are pleased to see Celebrity Big Brother remove Jeremy Jackson from the house following his sexual assault of Chloe Goodman. We were less than pleased to see Celebrity Big Brother frame the assault as an "explosive drama". Sexual assault is not an "explosive drama". It is a crime and should be treated as such. It is quite clear that CBB used the assault to increase their viewing numbers with the way they advertised the program leading up to Jackson's eviction from the house. The responsible and appropriate response to the incident would have been to remove Jackson immediately, issue a press release explaining why and then refuse to air the footage. Responsible media would have spoken to Goodman quietly to see if she would like to speak to a councillor and publish the helpline numbers of the national rape crisis hotlines on the screen. A responsible media would have also challenged Jackson's statements which invoked numerous rape myths. In advertising the assault in the manner it has, CBB has trivialised sexual assault and given carte blanche to their viewers to harass, intimidate and insult Chloe Goodman whose only 'crime' was to check on a man who was vomiting. Instead, CBB have framed sexual assault as entertainment. This is why, in a society where 1 in 3 women experience sexual violence, very few perpetrators are actually convicted: because we frame sexual assault as entertainment rather than a criminal offence.